Making Innovation Work
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Wharton School Publishing

In an increasingly turbulent world and fast-changing business environment, businesses and policy makers seek a trusted source for new ideas to grow and manage performance.

Wharton School Publishing, a joint venture of The Wharton School and Pearson Education, cultivates thought-leading authors who provide a deep understanding of the changes in the our world and their implications, who help readers acquire new ways to evaluate business and environmental challenges, and who provide practical applications and solutions in finance, management and strategy. To find out more about Wharton School Publishing, visit www.whartonsp.com.
 
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making Innovation Work
"Making Innovation Work is an informative and practical overview of the managerial side of innovation, showing that payoffs come when innovation projects are carefully conceived and measured."

Rosabeth Moss Kanter, Harvard Business School, author of Confidence
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